To change something, build a new model that makes the existing model obsolete.
Buckminster Fuller

The EATSA Art & Tourism Film Festival aims to honour and celebrate creativity, innovation, and change initiatives, that enhance the knowledge of the world and the sense of appreciation for the human essence and environmental beauty.

We strive for a tourism industry that goes beyond a rhetorical approach to sustainability, in a shift from transactional to transformational. Our view is driven by an unwavering belief that positive outcomes result from an endless shifting process of human mindsets, desires, knowledge, experiences, and consciousness. This aspirational dimension is framed on sustainability theories and practices that foster interconnectedness between humans and nature, that is not limited to avoiding damage but has a positive impact on our destinations and ultimately in our communities and our lives.

We believe radical, systemic change and transformation is needed, and this can only be achieved by fostering, developing, and harnessing ethical, high integrity and altruistic values like honesty, kindness, tolerance, and responsibility.

We aim to become a catalysing agent for positive transformation, by challenging limiting myopia, that looks at things with an awakened and renewed perspective, capable of energizing and mobilizing a healthier, more equitable, and more sustainable future, through ingenuity and creative spirit.

We hope that our aspirations can also be inspiring to others. We invite everyone who advocates for change to join our quest, in embracing the discomfort of approaching present wicked societal, economic, and social issues. Everyone can make a difference. It is our belief that anything is possible if we work collectively, imaginatively, and hopefully.