In “Ria Adentro”, we discover the authenticity of a region. The complete Ria, in all the splendour of its serenity. The thrill of visiting and discovering a singular and unique area. A journey full of traditions, culture, and natural beauty. This promotional film, produced by the Municipalities of Estarreja, Murtosa, and Ovar to celebrate World Tourism Day in 2020, takes us, between estuaries and channels, on a journey through the unique beauty of these areas, connected by the Ria de Aveiro. Here, Man, Earth and Water established an ancestral relationship, in constant renewal. This identity bond is highlighted in the video, appealing to the senses in a visually intense and experience-laden journey, resulting from the essence of the riverside people and places.